North America Tea Market Insights 2021-2026: Impact of the Pandemic – Consumers Seeking Products that Act as an Immunity Booster, such as Herbal Tea

DUBLIN, October 14, 2021–(BUSINESS WIRE)–The “North America Tea Market – Growth, Trends, COVID-19 Impact, and Forecasts (2021-2026)” report has been added to’s providing.

The North American tea market is projected to register a CAGR of 3.1%, throughout the forecast interval (2021-2026).

The natural tea section is anticipated to pose vital progress over the coming years. The current state of affairs in phrases of the COVID-19 outbreak has paved a robust floor for natural tea producers, as customers are actively searching for merchandise that are good for well being, pure, and act as an immunity booster in the North American area, thus driving the market additional.

Consumption of tea in the North American area just isn’t restricted by seasonality however is at all times regular, irrespective of time. Moreover, the improve in settlement of expat inhabitants particularly in Canada and the United States have gained extra recognition in Canada and the United States, driving the North American tea market.

The market is witnessing regular progress, because of sturdy shopper choice in the United States, albeit Canada has been lukewarm in its response. Both nations have slashed costs, resulting in an improve in gross sales (by quantity) of tea in North America.

Canadians have turn into conscious of the well being advantages related to tea consumption, as properly as the wide range of tea choices, which drove the demand for tea in 2017.

Healthy Hydration is Propelling Market Growth

Tea consumption in North America is pushed by shopper’s seek for new non-alcoholic drinks over fruit juices and carbonated drinks. Consumers are growing an affinity for tea, as a consequence of its bag model, which provides enhanced comfort, thus, offering an appropriate, handy, and wholesome various to juices and carbonates. Healthy hydration refers to the skill of tea of offering immediate refreshment and delicate stimulating advantages that aren’t thought-about detrimental, which is in any other case the case with espresso and different vitality drinks.

The organoleptic versatility, related to tea, makes it open to producers to innovate alongside the wholesome traits that have been resonating extra prominently in the North American market.

The linkage between tea and its healthful properties such as natural and others stays basically sturdy in the North American market. The tea market is propelled, as a consequence of its well being-selling profile as properly as the selection of natural variants, new pack sizes, as properly as natural choices in North America.

United States is the Largest Market Segment

The United States has been recognized as the third-largest importer of tea, globally. Tea consumption in the United States has elevated considerably in the previous few years, and tea is now the hottest beverage on this nation. In this area, the main progress alternatives embody growing well being consciousness amongst North American customers, the introduction of new flavors, and the demand for comfort.

The United States tea market recorded sturdy progress, in phrases of worth and quantity in 2018, with natural and inexperienced tea reflecting stronger demand. The marketplace for tea is anticipated to develop at an spectacular tempo, as a consequence of continued innovation, comfort, and recognition of excessive-finish speciality tea. In future, the progress is anticipated to be depending on growing shopper curiosity, as properly as the advertising and marketing of tea as a wholesome beverage.

Competitive Landscape

North America tea market is extremely aggressive, with regional and international gamers capturing a big share in the market. Some of the few firms, which have emerged as the main gamers are Unilever, Hain Celestial Group, and Associated British Foods PLC.

These gamers have centered on leveraging alternatives posed by rising markets to develop their product portfolio, additional increasing their market share. Companies compete on various factors, together with product choices, high quality, style, flavours, value, performance, measurement, packaging, and advertising and marketing/branding actions, in an effort to acquire a aggressive benefit in the market.

Key Topics Covered


1.1 Study Assumptions and Market Definition

1.2 Scope of the Study




4.1 Market Drivers

4.2 Market Restraints

4.3 Porter’s Five Forces Analysis

4.3.1 Threat of New Entrants

4.3.2 Bargaining Power of Buyers/Consumers

4.3.3 Bargaining Power of Suppliers

4.3.4 Threat of Substitute Products

4.3.5 Intensity of Competitive Rivalry


5.1 By Form

5.1.1 Leaf Tea

5.1.2 Crush/Tear/Curl Tea

5.2 By Product Type

5.2.1 Black Tea

5.2.2 Green Tea

5.2.3 Herbal Tea

5.2.4 Other Product Types

5.3 By Distribution Channel

5.3.1 Supermarkets/Hypermarkets

5.3.2 Convenience Stores

5.3.3 Specialist Retailers

5.3.4 Online Retail Stores

5.3.5 Other Distribution Channel

5.4 By Country

5.4.1 United States

5.4.2 Canada

5.4.3 Mexico

5.4.4 Rest of North America


6.1 Strategies Adopted by Leading Players

6.2 Most Active Companies

6.3 Market Share Analysis

6.4 Company Profiles

6.4.1 Unilever PLC

6.4.2 Bigelow Tea Company

6.4.3 Hain Celestial Group (Celestial Seasonings Inc.)

6.4.4 Associated British Foods PLC

6.4.5 Yogi Tea

6.4.6 Reily Foods Company

6.4.7 Tata Consumer Products

6.4.8 Traditional Medicinals Inc.

6.4.9 Tea Forte Inc.

6.4.10 Republic of Tea



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